Useful Details On Trademark Vs Logo

By Pamela Ellis


Trademarks protect phrases, slogans, logo, designer, or word used by a company to identify the firm or goods produced by the firm. On the other hand, logos are symbols or designs used by companies. The logos may fall under the trademark protection rights and many firms choose to use the trademark protection on their logos. When approved, trademarks restrict other companies or users from using a similar or exact mark. You have to come up with unique trademarks if you want to qualify for legal protection. A thorough search must get done to ensure that the trademarks created do not match with other marks. Here is everything you need to discover about trademark vs Logo.

In the market, you will come across similar products produced by different companies. What differentiate them are the logos that they use to brand their goods. The good thing about the products with logos is that customers can identify the products easily. When you create logos for your companies, you have to ensure that they are protected by the trademarks.

In the past, the trademark protection law was not enacted. Therefore, companies could collide because of using the same logos. Nowadays, the law protects firms because they have to use unique designs. As such, people cannot forcefully use logos that belong to other firms. Doing so would result in the closure of companies among other charges. Thus, companies should come up with logos that have unique trademarks.

In the entire world, people have discovered items that exist in the market and are produced or manufactured by reliable firms. Commonly, they depend on items produced by companies that use these trademarked logos. Thus, they can avoid sub-standard products from other companies that produce similar goods. When firms have their trademarked logos, they can make it easy for customers to get their products in the market.

Sometimes, firms fail to use logos when marketing or selling their products. You do not have to wonder why they do not have logos. Perhaps, they have not trademarked their logos and they feel insecure to use them. If a company wants to get a logo, the management must come up with a unique name that can eligibly get used for trademarking the logos.

An individual might wonder what will happen if a logo is used without trademarks. In this case, you will miss on the legal protection when someone else chooses to use your design. In an event that another enterprise use the logo that you have, it may appear difficult to enjoy the protection rights reserved for your intellectual property.

People make common mistakes when creating logos. To start with, a company might create logos that are similar to others. When you come up with logos that resemble the already used logs with trademarks, you might get sued for violating the reserved rights. Also, an individual might take long before filling the logos. Even though no deadline is issued, another company might present a similar logo before you submit your logos.

In case you want to apply for a trademarked logo, check through the entire system and find that there are no logos that resemble the one you have created. Then, find a trademarking name that is unique. Upon making an application, you will wait for fourteen days to get legally trademarked logos.




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